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Cremarc Woking Office Case Study

Mar 2025

Creating a collaborative and unique office space in Woking

Client overview


Cremarc is a successful and rapidly growing B2B marketing agency based in Woking, Surrey. It specialise in marketing services for business-to-business clients, has over 25 employees and is continuing to grow.

The challenge


Cremarc had previously used serviced offices from a large global provider. While functional, the space felt sterile, lacked flexibility and created ongoing frustration for the team. It needed a facility that could truly become its own, providing a collaborative environment and a long-term home for its staff, without finding the right solution, the agency risked remaining in a space that didn’t reflect its culture or support its future growth.

The solution


Collaborate offered Cremarc a managed office space within Export House, Woking, at the same time a new floor was being refurbished. Rather than prescribing a pre-set package, Collaborate worked closely with Cremarc to plan a bespoke space. This included growth capacity, branding opportunities and flexibility for the team to shape the environment.
The collaboration process involved detailed space planning, listening to Cremarc’s vision and providing a blank canvas that allowed the agency to put its own stamp on the office. This included unique vinyl wall graphics, reclaimed wood panelling in a collaboration area and customised meeting room backdrops.

The Results:

    The immediate impact was a distinctive, collaborative workspace that reflected Cremarc’s identity, energised the team and created a true sense of ownership.
Long-term, the agency now has a scalable base in Woking that supports both business growth and employee wellbeing.
The space is unique to Cremarc, combining professional functionality with creative touches such as a leisure area featuring a TV and dartboard.

Client testimonial

“In the past we had used managed serviced offices from one of the big brand global providers. Although this served a purpose, it was a sterile office space and the lack of flexibility was a constant source of frustration. We wanted to find a local facility that was more connected to our business and who would help us create a real home for the agency.” Gary Coville, CEO, Cremarc
“We are so pleased we found Collaborate and chose the office for our new home. The Collaborate team is amazing, the facility is perfect and what we have achieved together is a fantastic collaborative workspace for our agency.”
Rachel Giambanco, HR & Finance Director, Cremarc

Conclusion


By working in partnership, Collaborate and Cremarc transformed a blank office floor into a vibrant, branded environment that reflects the agency’s culture and supports its continued growth.
The result is a win–win: Cremarc benefits from a collaborative, flexible home in Woking, while Collaborate has demonstrated its ability to deliver tailored, people-focused spaces. Looking ahead, the office provides Cremarc with the scalability to evolve as the agency grows. Since opening in 2015, Collaborate has provided workspaces that combine convenience, flexibility, and a supportive atmosphere. For businesses looking for a practical, modern base that evolves with them, it’s a place where work works better. To find out more about Collaborate’s flexible workspaces, visit collaborate.works